Brandon what is an RSS Feed?
 

I just had a call today from Michael Senoff, from ExecutiveAudioInstitute.com

I had emailed him earlier exploring the possibility of a joint venture, to endorse my video e-book, "Marketing Rampage with Blogs and Rss" and he's pretty interested in the use of blogs and rss to bring more traffic to his site.

He's from US and I'm from Singapore

And so he called me at 6.30 am in the morning.

We started talking and he asked me this question: What is RSS Feed?

I was still groggy having just wake up so early and I was thinking what would be the best way to explain it to him, to a normal non-techie person.

So I used this analogy:

Say you have a radio station. You record the song once, and then anyone wanting to listen to this song just tunes in to the right channel.

The technology that made this possible is radio communications.

Without the proper technology, you would probably have to record a thousand copies of the song onto the cd and distribute it to a thousand people everytime someone wants to listen to it.

So likewise, on the Internet, you record /write your materials once, and then anyone who wants to read/listen to your materials just select your Rss feed.

The technology here is RSS (which is based on XML)

It's that simple.

So Now, you have an audience and traffic you otherwise would not have, had you not created the feed.

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Brandon is Author of Multimedia Ebook "Marketing Rampage with Blogs and RSS".
Learn how to leverage the power of blogs and rss feeds to drive more FREE targeted traffic, gain more leads and sales. Get Listed in Google and Yahoo for Free and save $299.
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brandon @brandon-hong.com
www.Marketing-Rampage-With-Blogs-And-Rss.com
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- posted by BrandonHong @ 3:29 PM